The number of Australians travelling to Hawaii over the past year has jumped by almost a third, new figures show.
Aussie arrivals rose 32.1 per cent in 2011, according to statistics from Hawaii Tourism Oceania, with visitor days increasing by more than half a million.
The island state proved a popular destination for couples planning to get married, with numbers jumping from 678 to 1,853 - a 173.3 per cent increase.
There was a similar boost in the number of incentive travellers - employees awarded a motivational bonus, which experienced growth of 140 per cent.
The figures also show that almost 14,000 newlyweds chose Hawaii for their honeymoon last year, up 18.7 per cent from 2010.
Hawaii Country Manager Helen Williams said she's thrilled that Aussies are flocking back to Hawaii.
"It's always been a massively popular destination because of the year round warm weather, proximity to Australia and the laid-back culture but we're seeing an increase in first-time travellers," Ms Williams said.
"This can only mean good things for Hawaii because our research shows that once someone travels to Hawaii, they are likely to return at least twice."
The growth was partly attributed to the strong Australian dollar and an increase in capacity by airlines, including the now-defunct Air Australia.
The Hawaii Tourism Authority says it will be working with its airline partners to look at ways to restore the loss of airlift to the Hawaiian islands in light of Air Australia's collapse.
